Maxine Peake is set to grace the screens of Cromer as she stars in a new film adaptation of Josie Lloyd's novel, The Cancer Ladies' Running Club. This heartwarming story, which will be brought to life by Sheree Folkson's direction and Lloyd's own script adaptation, is a testament to the power of storytelling and its ability to inspire and connect people. The film's production is a significant boost for the local economy, with the North Norfolk District Council providing financial support. This is not the first time Cromer has been a backdrop for cinematic magic; it has previously hosted productions like Alpha Papa and The Running Grave. The film's title, The Bright Side Running Club, hints at the uplifting narrative that awaits viewers. The story centers around Keira, a fortysomething mother-of-three and successful businesswoman, who faces a life-altering diagnosis of breast cancer. Her journey involves embracing running and finding solace in a running club for women undergoing similar treatments. The involvement of Maxine Peake and Gemma Jones, both renowned for their diverse roles in film and television, adds to the excitement. Peake, with her BAFTA nominations, brings a depth of talent to the role, while Jones, known for her iconic portrayals in Bridget Jones and Harry Potter, adds a layer of familiarity and intrigue. The film's potential to attract tourism to Cromer is a significant aspect of its appeal. The council's decision to support the production is a strategic move to enhance the town's reputation and generate additional income. The film's impact extends beyond the screen, as it reflects a broader trend of using storytelling to address and raise awareness about cancer. The Cancer Ladies' Running Club is a powerful example of how art can be a catalyst for change and a source of inspiration for those facing adversity. As the film prepares for its release, it promises to be a testament to the resilience of the human spirit and the transformative power of community and support. The production's journey from novel to screen is a testament to the art of storytelling and its ability to bring people together, both on and off the screen.